Sports In Depth: Topics A to Z Sports What is your favorite sport to watch? Cowboys games are frequently featured in the most-watched NFL games stats. According to a. , eSports saw around 458.8 million viewers worldwide. Get our latest insights on the topics that matter most to leaders around the world. Business Intelligence & Marketing Manager, SAL Heavy Lift, Market Analyst & Management, Liebherr-Werk, Marketing Intelligence Manager, Portugal Foods, GlobalData Plc 2022 | Registered Office: John Carpenter House, John Carpenter Street, London, EC4Y 0AN, UK | Registered in England No. data than referenced in the text. The major league soccer (MLS) has seen a 27% surge in interest since 2012, according to Nielsen Sports. This includes $100 billion in the NFL by outlets like Amazon and CBS, 24 billion in the NBA by outlets ESPN and Turner, and 8.2 billion in stock car racing by outlets like Fox and NBC. TwitchMetrics Pro. We also explore the ways in which the lack of sports programming is impacting consumers overall media viewing habits, andwhether sports fans would cancel their existing cable TV subscription in the event that the 2020 2021 football season is canceled. The majority of this money, or just under 80%, goes to local televisions, while the rest is divided among online sites, network TV, radio and outdoor advertising. Researchers estimate around 300 million frequent esports viewers in 2023. ], 41+ Sports Viewership Statistics [Stay Tuned For More]. That, coupled with the retirement of popular quarterback Peyton Manning were to blame for the declining football viewership statistics. US women's soccer viewership broke records by as much as 300% in 2020. The FIFA World Cup is one of the most popular sports events in the world, especially in the UK. NFL Ratings Page Catch up on all of last season's NFL ratings, from Week 1 through the Rams' Super Bowl win. The ideal entry-level account for individual users. Spectator sports have become incredibly lucrative as sports has become popularized in modern times, and some of the worlds wealthiest sports leagues including the Premier League, NFL, and the NBA can generate hundreds of millions in revenue each year. Soccer viewership statistics have been on the rise, especially with big-name players like Zlatan Ibrahimovic, David Beckham, Frank Lampard, Thierry Henry, and Kak playing in the MLS. 1. Learn how to discover the data you need to help your organization make better decisions and create meaningful change. show that Woods is clearly a big driver of interest. * Less than 0.5%; ^ Asked on Gallup Daily tracking survey; (vol. There is more money than ever tied into media rights, with TV networks frequently paying millions to secure rights to some of the worlds most popular leagues. Learn how to improve your students development and engagement so they can thrive in and out of the classroom. By having everything in one place on the Intelligence Center it has saved me a lot of time versus looking on different sources, the alert function also helps with this. Studies by North American intelligence company Morning Consult have shown that approximately 53% of Gen Zers identified as sports fans, as opposed to 69% of millennials, and 63% of all adults. Get full access to all features within our Corporate Solutions. The nature of sports viewership has changed drastically over the years, as traditional TV viewing has begun shifting somewhat towards streaming content and online platforms. However, viewership on half of the local Regional Sports Networks is up. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. China, where more than half of sports viewers consume sports online (54%) compared to the 66% who watch sports live on television. While the TV viewership was down 9% compared to last year, streaming viewership increased by 68% in the same period and is expected to continue growing. As t. he evolving media landscape continues to threaten the future of linear TV advertising. Find your information in our database containing over 20,000 reports. Full trend for top-ranking sports For each of the following,. 19% of sports fans plan to cancel their cable TV package if the 2020-2021 football season is canceled. For more sports viewership value chain insights, download a free report sample. As these sport viewership statistics clearly show, the number of viewers has significantly dropped in the last two years. U.S. sports fans push pause on their daily routines to watch the 2022 World Cup. Due to varying update cycles, statistics can display more up-to-date Ensure that you have the right strategy, culture, people, structure and processes in place to achieve your goals. Learn more about how Statista can support your business. Get our most relevant insights on the opinions of the worlds 7+ billion people. 2020 apsporteditors.org All rights reserved. A recent study revealed that 70 million people will watch a single esports final, which is higher than the viewership for U.S. professional baseball, soccer, and hockey finals. The figures, compiled by Nielsen . Put the customer at the core of every part of your organization to deliver exceptional experiences and grow your business. According to Australia sports viewership statistics, 4.2 million individuals in Australia tuned into each AFL game for a total of 75.7 million people throughout the course of the 2020 home and away season. The sports media rights market will grow to almost $60 billion by the end of 2024. Ratings for the US Open and Kentucky Derby also declined, with the latter seeing the lowest TV audience in history at just 8.3 million viewers. Currency Conversion is for Indicative purpose only. 4. In every market, watching on live TV remains more popular than online streaming and only in Singapore and Sweden does the proportion of TV viewers dip below a . Based on soccer viewership statistics, an average of 1.9 million people in the UK watched Premier League matches live on Sky Sports during the 2019/20 season. An average of 4.7 billion people worldwide watch the Premier League every year. 2015 ICC Cricket World Cup (2.2 billion) 10. For more insights on key trends impacting sports viewership, download a free report sample. The Premier League has mastered this and is wildly popular in Asia and Africa. The UK where 24% of respondents watch sports online as opposed to 55% who follow sports on TV. Broadcast in 212 territories to 643 million homes and with a potential TV audience of 4.7 billion people the English Premier League is one of the most popular sports leagues by viewership. The loss of live sports has led consumers to sign up for new streaming services while also accelerating the transition away from traditional cable TV bundles. 2022 Sports Viewership Statistics: How Many People Watch Sports? Last modified on August 11th, 2022 at 7:14 am. The global media sports rights market will continue to grow as it did before COVID-19, eclipsing $60bn by 2024, although some of the deals being struck may end up being with different broadcasters. First, . The most-watched TV show in the United States in the 2019-2020 season was NFL Sunday Night Football on NBC and, during the same year, the NBA finals were watched by an average of 7.5 million. As younger generations become interested in sport, viewing patterns have begun to shift somewhat. Super Bowl XLIX in 2015 between New England Patriots and Seattle Seahawks was the most-watched game in history with 114.4 million viewers tuning in. Sports Viewership: Streaming v. Cable. Show publisher information They had both the most-watched and second most-watched games of the 2019 season, averaging almost 30 million viewers per game, as confirmed by sports viewership ratings. The 31-game schedule of the 2019 season delivered an average audience of 246,000 viewers on ESPN and ESPN 2, up from 241,000 in the prior-year period. But BBO homes are interested in more than just professional football. Globally, 65% of adults follow sports on TV and only 39% stream sports. The Cricket World Cup2.6 billion viewers. Spurred by this development and the fact that as many as 45.33% of Brits bet on sports occasionally, many broadcasters are now seeing a lifeline in the integration of online gambling and traditional TV sports broadcasts. Newly released data shows the Brooklyn Nets have the most racially diverse fan base of any major U.S. sports team. The first day wasnt the only record-breaker, with the second-day logging 8.2 million viewers a 40% increase in viewership from 2019 and the third day seeing 4.2 million viewers a 32% year-on-year increase. So, lets take a look at some relevant stats and facts so we can get a sense of what sports viewership worldwide looks like. 03925319, Business of Football - Report Bundle (7 Reports), Top 20 - Most Marketable Male and Female Athletes, 2022, Robotics in Sport - Thematic Intelligence, Rise Of Streaming, Social Media, In-Game Technology, and Virtual Reality, Financial Growth, Media Rights, Shifting Audience Demographics, Watching from Home Vs Game Attendance, and Ticket Prices. Discover a valuable tool for business owners, policymakers and investors to reliably assess companies' potential for growth. All orders are processed in US Dollars only. Research has shown that younger demographics prefer to watch online content, and streaming platforms are becoming more of a powerhouse in the sports broadcasting industry . Golf Digest Audience viewership has always been an integral part of sports, as, without it, there would be no market for sports in general. GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. Sport has become dominated by money in recent decades and one of the main priorities of a sports owner in the modern age is to turn a profit and generate more and more revenue. Nowadays, many younger viewers are more interested in streaming games online, with many watching multiple games at once. Please do not hesitate to contact me. The inability to attend many events is tough for most fans, as they believe it's the best . Discusses how the landscape of viewing sports has changed forever with the technology boom, allowing viewers to watch live sports from almost anywhere. All data is sourced from Fluents portfolio of owned and operated media properties. Liverpools win over Manchester City in November drew an. )=volunteered response. This week we asked our audience which sports they watch, and how they typically access their favorite sports programming. Nielsen ratings for the 2018-19 broadcast networks CBS, ABC, NBC, and Fox averaged 28.5 million prime-time viewers, down 20% from 2014-15. Available: https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/, Number of viewers of sports video in the United States in 2021, by league, Available to download in PNG, PDF, XLS format, Television advertising spending in Central and Eastern Europe 2000-2024, Number of pay TV subscribers in Eastern Europe 2018-2027, Number of pay TV subscribers in Eastern Europe 2021-2027, by country, Telecommunications market revenue in Russia 2015-2022, TV and video services revenue in Russia 2021-2022, by segment, Number of series released in Russia 2020-2021, by medium, Daily TV reach in Russia 2020-2021, by age, Most popular TV program genres in Russia 2022, President's New Year's speech TV reach in Russia 2016-2021, Revenue of federal TV channels in Russia 2019-2021, Net profit of Russian federal TV channels 2019-2021, Channel One shareholder structure in Russia 2021, National Media Group revenue in Russia 2018-2021, Pay TV penetration rate in Russia 2014-2021, Number of pay TV subscribers in Russia quarterly 2018-2022, Pay TV subscriber distribution in Russia 2021, by technology, Pay TV average bill per user in Russia quarterly 2019-2021, Leading pay TV providers in Russia 2021, by subscriber count, IPTV penetration forecast in Russia 2013-2028, OTT video services market revenue in Russia 2014-2021, OTT VOD revenue share in Russia 2022, by income model, Non-linear TV consumption share in Russia 2021, by age, Smart TV internet reach in Russia quarterly 2021, Change in TV advertiser count in Russia monthly 2022, TV advertising market value in Russia 2020-2025, Ranking of TV advertisers in Russia 2021, by spending, TV advertising share in Russia 2021, by product category, Opinion on main news and information sources in Russia 2010-2022, Drivers of TV subscription payment in Russia 2022, Domestic sports league digital viewership in India 2016, by league, TV viewership of WOP finale in Poland 2020, by channel, Middle East: people who cite sports among their favorite TV genres 2016, by education, TV viewership of WOP finale in Poland 2011-2020, TV viewership for Ski Jumping World Cup in Poland 2019, by channel, Middle East: share of people who cite sports among their favorite TV genres 2016, Share of youth television viewership in India 2017 by channel type, Share of youth television viewership in India 2017 by town population class, Change in the viewership of sports TV due to COVID-19 in Poland 2020, Television viewership of parliamentary election results in Poland 2019, by TV channel, Number of weekly impressions of Punjabi television channels 2017, Change in TV viewership of mass due to COVID-19 in Poland 2020, TV viewership of the Indian Premier League 10 in India 2017 by leading matches, Amount of Winter Olympics viewers plan to watch in the United States 2018, by age, Share of people watching sports videos in China 2015, by access channel, Share of internet users who watch sports online in MENA by country 2017, Daily audience share of Discovery in Italy September 2020, by time of day, Television industry in the United Kingdom (UK), Number of viewers of sports video in the United States in 2021, by league (in millions), Find your information in our database containing over 20,000 reports. Sports are back on the schedule, traditional broadcasters are including more coverage of events, including eSports, and betting is becoming integrated with the viewing experience. Explore the official statistics for measuring what matters most at work and in life, including: ESG: Environmental, Social and Governance, Gallup https://news.gallup.com/poll/4735/Sports.aspx, Gallup World Headquarters, 901 F Street, Washington, D.C., 20001, U.S.A, Computer, Restaurant Sectors Still Top-Rated U.S. Industries, Acceptance of Gambling Reaches New Heights, Fewer Americans Plan to Watch Olympics Than in Past, Lasting Benefits of College Sports for Student Athletes. The most important key figures provide you with a compact summary of the topic of "Sports on TV" and take you straight to the corresponding statistics. The annual NFL SuperBowl game is not only the single largest sporting event in America but it is also one of the most-watched sporting events in the world, according to sports viewership statistics. Spain is the country that leads in esports purchasing habits.In 2019-2020, 62% of online gaming viewers in Spain bought esports products, such as their favorite esports team 's official merchandise, banners, in-game skins, and more.. Like regular sports, watching esports games is a social activity that includes buying sports accessories. The GlobalData platform is our go-to tool for intelligence services. Sports TV ratings data. Published: March 21, 2022 The market is expected to increase at a CAGR of more than 30% between 2020 and 2024. This game outdid both the England vs Denmark semi-finals match and England vs Ukraine, which recorded average audiences of 23.86 million and 20.9 million, respectively. for a morning golf broadcast in 34 years. Please create an employee account to be able to mark statistics as favorites. 2023 Asona - WordPress Theme by APALODI. [Online]. GlobalData is very customer orientated, with a high degree of personalised services, which benefits everyday use. to incorporate the statistic into your presentation at any time. To use individual functions (e.g., mark statistics as favourites, set Are you interested in testing our corporate solutions? A world record for the highest concurrent viewership of a live stream of all time. DAZN, on the other hand, recently bought the exclusive broadcasting rights for the Brazilian Blast Premier League (engaging in Counter-Strike) as well as rights to show EPL matches in Canada, Spain and Japan. Over the duration of the contract, multimedia and marketing rights payments will total $12.27 billion. meanwhile point to a shift to eSports, which is hardly surprising given the current global climate. If youre a sports fan, then you already know that some sporting events are more popular than others. No, but representative of the overall Fluent Audience. All data is sourced from Fluent's portfolio of owned and operated media properties. Furthermore, the FIFA 21 Challenge was the most-viewed Electronic Arts broadcast in history, with an average minute audience of 254 000. The most-watched NCAA football game in 2021 was the match between Ohio State and Michigan and it had almost 16 million viewers. We also use your market data in our Strategic Business Process to support our business decisions. ", Activate, Number of viewers of sports video in the United States in 2021, by league (in millions) Statista, https://www.statista.com/statistics/786734/sport-video-viewers-in-the-us-by-league/ (last visited January 18, 2023), Number of viewers of sports video in the United States in 2021, by league (in millions) [Graph], Activate, October 16, 2017. Report Code: GDSPO-TR-S016. Among all adults, around 1 in 4 regularly watch sports documentaries, rising to 1 in 3 . * Less than 0.5%; ^ WORDING: What is your favorite sport to follow? Having used several other market research companies, I find that GlobalData manages to provide that difficult-to-get market data that others cant, as well as very diverse and complete consumer surveys. On the other hand, 16% said they watch live sports on TV at least once a month, and a further 26% stated that they tune in to sports events at least once a week, results from a Statista survey reveal. 25 broadcast partners across 200 countries aired over 20,000 hours of live games, highlights and reruns over seven weeks between May 30 and July 14. In the Premier League, many long-term fans have been priced out of purchasing season tickets, with many feeling football is now unaffordable. Results are specific to the Fluent audience and not reflective of the general U.S. population. Access to this and all other statistics on 80,000 topics from, Show sources information Amazon has also purchased exclusive broadcasting rights of several tennis tournaments, including the US Open and the French Open. The market is expected to increase at a CAGR of more than 30% between 2020 and 2024. A survey conducted by PwC found that most of the people kept their traditional subscriptions purely to watch live sporting events, and they would have canceled had these not been available. Sportspromedia The number of TV sports viewers dropped across all sports in 2020. This could scare off potential brands from securing contracts with networks, who may go elsewhere to satisfy their own financial gain. An overview of the history of sports viewership and broadcasting, and how viewing habits have changed with different generations. The 2019 ICC Cricket World Cup was the most viewed sporting event of the year, 3. In, Activate. Then you can access your favorite statistics via the star in the header. Its important to quantify that number 201.2 million of those viewers are considered eSports enthusiasts (people who watch eSports more than once a month) while 252.6 million are occasional viewers (people watching eSports less than once a month). We also explore the ways in which the lack of sports programming is impacting consumers overall media viewing habits, and. Sports viewership industry analysis also covers: Timeline Sports Viewership Industry Analysis For more sports viewership market forecast insights, download a free report sample NBA viewership is down by double-digits compared to this time last year, As a surprise to no one, football is the king of the, most popular sports in America by TV ratings, The 2020 NFL Draft the annual three-day event where. Financial growth, media rights, shifting audience demographics, watching from home vs game attendance, ticket prices, watching from home vs game attendance, and commercial interest are a part of the industry trends impacting sports viewership. On that note, the number of eSports enthusiasts, i.e. Financial growth, media rights, shifting audience demographics, watching from home vs game attendance, and ticket prices are the key industry trends impacting sports viewership. Every customers requirement is unique. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Landscape continues to threaten the future of linear TV advertising to almost $ 60 billion by the end 2024... Our Corporate Solutions thrive in and out of purchasing season tickets, many! Sports team the header but BBO homes are interested in sport, viewing have! Need to help your organization make better decisions and create meaningful change insights... 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